Tag Archives: Business Plans

Pensieri da Nicholas Bate

The inspiring and productive Nicholas Bate is on a roll. Here, he offers a free PDF download of his mini-book, In Three. In the meantime, I‘ve been enjoying his latest mini-book, Pensieri, which arrived just in time for a period … Continue reading

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The neuroscience of story #writing

Here’s an interesting piece on the neuroscience of storytelling, from Melcrum. The difference between story and dry facts lies essentially in the different associations that story creates, activating different parts of the brain. Worth a read.

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Pfeffer on Power

I loved Jeffrey Pfeffer’s 2010 book Power: Why Some People Have It – and Others Don’t. Here’s an overview of Pfeffer’s work (from Theodore Kinni), along with a five minute video of him talking about Power.  

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Echoes through time: what guides the actions of the wise

“Observe carefully what guides the actions of the wise, and what they shun or seek.” Marcus Aurelius (AD 120 – 180), Meditations

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Certainty is a tool of persuasion – @HarvardBiz #writing

It is not stated beliefs that drive action, but the certainty with which those beliefs are held. In September’s Harvard Business Review, Zakary Tormala and Derek Rucker outline the finding of their research and suggest how these can be applied. … Continue reading

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Does choice of font matter?

Yes, it does. Bloomberg asked three typography wonks about the best font for that most personal and precious of documents, the curriculum vitae (CV), or resume. Interesting stuff.  Helvetica is the winner.  No surprise to see Comic Sans as a … Continue reading

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6 Principles of Persuasion #writing

This is a great animated summary of Robert Cialdini’s work on Influence and Persuasion.  It’s narrated by Cialdini himself and Steve Martin. Great stuff to consider as you craft your next piece of writing … or negotiate your next project. … Continue reading

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