Sage advice from Nicholas Carr, author of The Shallows, amongst other books:
“I thought I might be able to start publishing long books of computer-generated gibberish and then use Amazon’s Mechanical Turk service to pay Third World readers to scroll through the pages at a pace that would register each page as having been read. If I could pay the Turkers a fraction of a penny less to look at a page than Amazon paid me for the “read” page, I’d be able to get really rich and launch my own space exploration company.”
The rest of the cunning plan, and more considered advice, here.
Definitely worth a read and a ponder. Definitely no tongues in cheeks here.