Words Spoken Softly

I was passing some time in the Reading branch of Waterstones today – not the beautifully converted United Reform church on Broad Street, but the rather more modern branch (with embedded Costa Coffee Smile) in the Oracle shopping centre – and was impressed by this.  I’ve seen staff recommendations before, but in this branch there was a full section of recommendation.  Each of four members of staff had, under a printed sign, 6 or 8, yard-long shelves of recommendations, each shelf with  4 or 5 books on a topic.  Thus, Michael’s Recommendations, under “My Music” includes Bob Dylan’s Chronicles and a biography of Joe Strummer.  Above that, was his shelf of  recommended food and cookery books.  Rachael has a taste for dark horror and fantasy, along with female rockers like Joan Jett and Patti Smith.  Every book, has a hand-written recommendation by the staff memory

It’s an array, impressive in its scale, which speaks quietly of passion and expertise.



About Andrew Munro

An independent business consultant, interim manager and writer, Andrew operates through his company, Burning Pine Ltd (http://burningpine.com).
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